The Indianapolis Colts, an NFL franchise, has launched a new, free-to-play “pick’em” game presented by Caesars Sportsbook
The Indianapolis Colts, an NFL franchise, has launched a new, free-to-play “pick’em” biz presented past Caesars Sportsbook.
Built inward partnership with Genius Sports, Pick Six prompts players to forebode aspects of team up and participant performance forward of every Colts game.
Accurate predictions will garner fans points, which testament net them a station on hebdomadary and season-long leader boards. Official odds from Caesars testament also live included alongside select questions.
“Our ‘Pick Six’ biz is a compelling element to lock with fans inward playfulness and unique ways,” said Roger VanDerSnick, the Colts’ Chief Sales & Marketing Officer.
“The team up at Genius Sports has provided us with an enhanced gritty that farther integrates our partner, Caesars Sportsbook, patch gift fans an interactive get that tests their Colts knowledge end-to-end the season.”
As VanDerSnick touched on, Pick Six represents an attempt to foster greater lover engagement, followers inwards the footsteps of several other brands that experience likewise launched pick’em games inward recent months.
Earlier this year, the PGA Tour and NBC Sports launched a “Pick’Em Live” game, while FuboTV pioneered the integrating of pick’em games and streaming in June.
The NFL team’s young Pick Six spunky is usable at present through the Colts’ nomadic app or online at Colts.com/PickSix.
Josh Linforth, MD of Media & Engagement at Genius Sports, commented: “We’re thrilled to walk out our in style(p) NFL team business deal with the capital of Indiana Colts, helping to create more immersive and interactive lover experiences within their functionary app.
“By edifice solutions that make for unitedly our partners at the Colts and Caesars Sportsbook, this sell is a further vitrine work of how Genius is driving the converging of sports, betting and media for the benefit of our partners.”