The average out Las Vegas visitant is younger than in recent memory, as the Strip, downtown, and Southern Nevada, in general, have got seemingly found their terms inward appealing to to a greater extent millennials and 30-somethings.
The Las Vegas Convention and Visitors Authority (LVCVA) released its 2022 Las Vegas Visitor Profile this week. The findings were compiled past Heart+Mind Strategies, a Virginia-based search and consulting firm.
The Visitor Profile found that the average eld of all visitors to Las Vegas last yr was 40.7 years old. That’s down feather from an mediocre eld of 43.2 in 2021 and 46.2 years older in 2019. There was no more Visitor Profile for the pandemic-stricken 2020.
People cured 21 to 39 accounted for more than half (53%) of the visitant loudness inwards 2022. That’s a 7% year-over-year increase and 16% higher than inward pre-pandemic 2019.
From 2017 through 2019, Las Vegas visitors were trending older. The intermediate eld soared from 44.3 to 46.2 before reversing younger. The 30-39 age demographic accounted for the to the highest degree visitors utmost twelvemonth with 30% of the traffic.
About 38.83 zillion people travelled to Las Vegas in conclusion year, with conventions responsible for most 4.9 billion people. In 2019, the total visitor volume was 42.5 trillion guests and 6.3 billion conventioneers.
Positive Pivot
The LVCVA, responsible for(p) for promoting Las Vegas as a touristry and business organisation destination, says the 2022 Visitor Profile relayed many prescribed indicators. Along with guests beingness younger, the marketing office said visitor satisfaction rates are trending positively.
The Visitor Profile concluded that 77% of visitors were “very satisfied.” While that’s a 7% year-over-year improvement, it remains below the 94% satisfaction rate reported in 2019.
In 2022, Las Vegas showed a strong recovery from the effects of the COVID-19 pandemic, piece continuing to pull new visitors. With the pandemic bit by bit fadeout inward the trend of the year, 2022 information saw visitant provision horizons, activities, spend, and satisfaction germinate from the COVID era,” the LVCVA’s executive director summary of the 2022 Las Vegas Visitor Profile concluded.
Hotel complaints accounted for the most grievances, with 16% of those who said they weren’t fully satisfied with their trigger citing their overnight accommodations. Expensive costs were next culpable at 14%, and the spark off simply beingness too shortsighted — though non a verbatim shift of Las Vegas — was next, cited at 10%.
Other unwashed complaints included Las Vegas being “dirty/deteriorating” (9%), gambling moans (8%), hot atmospheric condition (6%), and existence too crowded (5%).
Gaming Recovery Minus Visitors
Though Las Vegas didn’t welcome as many visitors inwards 2022 as it did in 2019, casinos won more money than ever so before. Gross gaming revenue inwards Mark Clark County totaled nearly $12.8 billion — a 12% year-over-year advance and a enter for Southern Nevada.
Strip casinos accounted for about $8.3 one million million of the enter haul — an 18% earn from 2021.
The 2022 Las Vegas Visitor Profile found that the middling visitant budgeted well-nigh $761 for play — upwardly significantly from pre-pandemic figures when the mean(a) invitee was willing to turn a loss less than $600.
Gamblers were to a lesser extent potential to distribute their gaming dollars around town, as guests gambled at just 2.2 casinos during their detain — down feather a total gambling casino from 2021.
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